About Us

It has been said that in your work you should always try to do something that you love. For us at Imagine! Cakes this is very easy – we LOVE cake!!

Imagine! Cakes specialise in one-off bespoke cakes for every event and celebration. We are delighted to work with your ideas, allowing you to have a real input into your cake design.  Alternatively we can design and create a cake especially for you. Either way you can choose from a wide range of scrumptious cake flavours.(See our flavour box to the right.) Whether you are looking for a cake to celebrate your son’s 5th birthday or a wedding cake tower of mini-cakes for 120 or more people you can be assured of the same high quality, attention to detail and personalised service.

As part of our service we deliver and set-up your cakes in the Shoal Bay, Nelson Bay, Fingal Bay, Anna Bay, Salamander Bay, Soldiers Point, Medowie and Lemon Tree Passage areas.


For an additional charge we also deliver and set up your cake in the Raymond Terrace, Hawkes Nest, Newcastle, Lake Macquarie and Hunter Valley Regions.

For those who wish to create their own cakes, on occasions, we offer a range of classes designed to ensure that you have the skills and competence to produce your own masterpieces.  For more details click here.

If you need specialist cake decorating supplies, equipment or display stands check out our online store (click here) where we have a range of those hard to find items you may need.

Behind Imagine! Cakes


Creative Director Jay Power was a successful marketing manager when she undertook a number of sugarcraft courses. Later, upon moving to Ireland, Jay decided to change career paths and began the yummy process of researching and trialling cake recipes before developing a range of dessert cakes for sale in West Cork. Noticing a gap in the market for decorated and novelty cakes she started expanding this area of the business and quickly found increasing demand for her highly individual creations.

After moving to Waterford, Jay added bespoke wedding cakes to her repertoire. The combination of quite unique and delicious cake flavours and exquisite decorating made Imagine! Wedding cakes highly sought after by many of the areas leading wedding venues.  On moving back to Australia these tasty artistic sensations are available in the Port Stephens area of NSW.  If you have a wedding planned, be sure to look at what we can and have done to make those weddings a truly memorable event.  We now offer the same level of skill and professional care to you.

gold medalcake

What makes our cakes Unique?

Ever been to an event and recognised the cake?  Or bitten into a cake and found it didn't taste as good as it looked?  Well that doesn't happen at Imagine! We work with you to ensure that your cake is unique to you.  We do not mass produce our designs.   The designs you see in this website are indications of what we have done and can do. But we hand craft each cake to suit your individual needs, and the cake is always delicious.

Please don't steal our Designs!

We go to a lot of trouble to design and make our cakes unique. The images of the cakes we make and that are shown on this website are the copyright of Imagine! cakes and may not be used without permission.  If you wish to use one of our images please ask us.  All we ask of you in return is that you then acknowledge the use with the words "Copyright Imagine Cakes image used with permission".

Please note that all cake images on this website have been digitally altered so that copyright infringement can and will be detected.